Eligiblity Criteria

A minimum annual turnover of

Rs. 5 Crore (and above) for a Manufacturing/ Products business

Rs. 1 Crore (and above) for a Services business

A strong ambition to grow

A proven and profitable business with immense potential to scale up

Principled sense of business and personal ethics

Willingness to share, collaborate and commit

Selection Panel

The ASCENT selection panel is co-chaired by Harsh Mariwala (Founder – ASCENT) and Manak Singh (Chief Evangelist – ASCENT)

Selection Process

Short Listing

Receiving Applications

Short listing eligible candidates for Group Interaction


Shortlisted applicants will be invited for Group Interactions. A Group Interaction involves:

A presentation by each entrepreneur about their entrepreneurial journey and their views on their growth potential to a group of entrepreneurs and the selection panel.

Group Discussion

Peer Rating (Involving entrepreneurs in the Selection Process)

ASCENT Membership

Based on a cumulative assessment, the Selection panel will select Entrepreneurs as ASCENT Members.Trust Group formed are of 8-12 members each.

The true value proposition of ASCENT banks on the sustainability and commitment of the Trust Groups. The selection process is done with detailed analysis and an intuitive understanding of the applicant’s aspirations and growth readiness.

Click here to see what ASCENTers have to say about our Unique Selection Process.


ASCENT is a not-for-profit expression of Harsh Mariwala’s passion to enable high-potential, growth-stage entrepreneurs in their scaling-up journey and hence bearing all set-up costs.

Each Trust Group though bears its own running costs. Members of Trust Groups, collectively and unanimously decide the budget of their own group, thus creating ownership.

Joining Commitment

Rs. 15,000 (including GST) – Applicable to new members joining after 1 April 2018

This is a one-time, non-refundable deposit that can be redeemed against events organised by ASCENT within a three year period from the date of joining. This is applicable to all Members who have been initiated into ASCENT after 1 April 2018.

ASCENT periodically organises exciting events like the Annual Conclave, Mixers, Workshops, Huddles, etc. These events are co-hosted by partners or by members/trust Groups.