Consumer behaviour and needs is ever-changing. Pandemic times like these, demand businesses to adjust and adapt even more quickly.

Rama Bijapurkar, an Independent Consultant, Author and Strategist, talks about the changes in the buying behavior of people. Do watch the entire session on “Unravelling the Indian Consumer” addressed at the ASCENT eConclave 2020.

                                                                                                                                                                                                                 

ASCENT Foundation

ASCENT Foundation is a non-profit community for growth-stage entrepreneurs, focused on mentoring and peer learning. Founded in 2012 by Harsh Mariwala, ASCENT brings entrepreneurs together to share knowledge, build meaningful connections, and support each other’s growth.